UGC has huge benefits for both developers and players, by extending the shelf-life of games and providing a steady stream of fresh, engaging content to fill the gaps between official content releases or even replacing them altogether. How important is user-generated content when it comes to a game’s longevity? We’re already seeing the fruits of this with mods on Xbox and PlayStation for games including SnowRunner, SkaterXL and Space Engineers, where engagement with UGC is 5x that seen on PC, the traditional home of modding. Studios have access to detailed metrics and analytics, giving them invaluable insight into trending content, along with tools to surface the best content and reward top creators through contests and featured content.īy making mod support easier for studios to adopt on every platform and device, we’re empowering the next generation of creator-driven economies. We’re laser-focused on offering the best modding solution for studios, bringing UGC to more games, and ultimately opening up more opportunities for creativity to players. UGC has huge benefits for developers by extending the shelf-life of games and providing a steady stream of engaging content Scott Reismanis We’re now powering mods in 80 games across PC, consoles, and mobile, with a million pieces of user-generated content submitted so far, downloaded by 400,000 users daily. Reismanis: We founded mod.io in 2017 with the goal of providing studios with an official cross-platform modding solution for their creator communities. The platform experienced 300% year-on-year growth during 2021 with over 177 million mods downloaded since the start of the year. Earlier in the year, the firm secured an investment of $26 million, which it will use to continue to fuel user-generated content in games. We’ve honestly barely scratched the surface of what we believe UGC will become, and helping studios confidently take that step and work in unison with their playing community to innovate, is a challenge we’re excited to take on.”Ģ021 has been a good year for mod.io. Encouraging creativity and allowing freedom of expression through UGC is something all metaverse experiences should be striving to do. Reismanis continues: “No matter how the metaverse takes shape, UGC will be a core building block that gives it its personality, authenticity and scale. “We don’t necessarily buy into the notion that there has to be one metaverse to rule them all, as everyone has different tastes and being able to choose which mini-metaverses you participate in seems like an awesome thing to us.” User-generated content will shape the metaverse “At mod.io we love the idea of enabling mini-metaverses, by giving game studios all of the tools they need to run a collaborative ecosystem of their own,” he says. We spoke with the founder of ModDb and mod.io, Scott Reismanis, about how important user-generated content will be for the video games industry’s future, including the much-discussed metaverse. This service identifies as “the only live platform of its kind supporting the gaming industry”. Mod.io, from the team behind ModDB, is the leading user-generated content platform for game creators. It will become even more important as we move towards those shared online spaces called the metaverse. User-generated content is already a powerful force in games.
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